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Act-On

Act-On is an Oregon-based integrated marketing automation platform that enables businesses to optimize inbound and outbound marketing campaigns. Read more

Kate Johnson's photo - CEO of Act-On

CEO

Kate Johnson

CEO Approval Rating

62/100

Founded:

2008

Status:

PrivateIndependent Company

ACT-ON TOP COMPETITORS OR ALTERNATIVES

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SharpSpring is Act-On's #1 competitor. SharpSpring's headquarters is in Gainesville, Florida, and was founded in 2012. Like Act-On, SharpSpring also works within the Digital Marketing sector. SharpSpring generates 43% of Act-On's revenue.

HubSpot is one of Act-On's top rivals. HubSpot was founded in Cambridge, Massachusetts} in 2006. HubSpot operates in the Internet Software industry. Compared to Act-On, HubSpot generates $895.4M more revenue.

Pardot is one of Act-On's top competitors. Pardot is a Private company that was founded in 2007 in San Francisco, California. Pardot is in the Internet Software industry. Compared to Act-On, Pardot has 650 more employees.

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Growth Score - 1/1

Is $70M a good estimate for Act-On's revenue?

Act-On Acquisitions

No recent acquisitions found related to Act-On

Act-On Funding History

Since Act-On was founded in 2008, it has participated in 7 rounds of funding. In total Act-On has raised $94.5M. Act-On's last funding round was on Mar 2021 for a total of $20.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Growth
Mar 2021
$20M

U.S. Venture Partners

Debt - PPP (CARES Act)
Apr 2020
$2M - $5M
Equity
Mar 2014
$42M
Series D
Aug 2012
$16M
Series C
May 2011
$10M

Since Act-On was founded in 2008, it has participated in 7 rounds of funding. In total Act-On has raised $94.5M. Act-On's last funding round was on Mar 2021 for a total of $20.0M

Act-On Investments

No recent investments found related to Act-On

Act-On News

March 22, 2021The Business Journals: Portland

Act-On Software plans to grow employee count by 25%

The hiring spree comes on the heels of a $20M funding round.... See more »
March 19, 2021Martech Series

Act-On Software Announces New Funding To Accelerate Success Of Growth Marketing Automation Platform

$20 million round of growth financing Act-On Software, the leading growth marketing automation platfo... See more »
March 19, 2021FinSMEs

Act-On Software Raises $20M in Equity and Debt Financing

Act-On Software, a Portland, OR-based growth...... See more »
March 18, 2021GeekWire

Portland-area marketing automation startup Act-On raises $20M

New funding: Growth marketing automation platform Act-On Software raised $20 million in equity and de... See more »
December 16, 2020The Business Journals: Portland

Act-On Software CEO on business and leadership in a challenging year

We checked in with several Portland tech executives to take stock of the year and what they are expec... See more »
October 23, 2020CMS Wire

Act-On Integrates With Zoom, Amperity Partners With Zendesk and More DX News

Act-On Software, which provides marketing automation software, has announced an integration with Zoom... See more »
October 1, 2020Demand Gen Report

Act-On Unveils New Automated Journey Builder Tool

Written by: Michael RodriguezAct-On Software, a growth marketing platform, has launched an Automated ... See more »

Act-On Blogs

December 8, 2020Act-On Blog

Build Landing Pages That Drive Conversions and Improve PPC Quality Scores

Struggling to generate paid search ROI? Read this blog to learn how to build engaging landing pages t... See more »
December 4, 2020Act-On Blog

How to Succeed With Re-Engagement Campaigns

Read our latest blog from our email deliverability experts to learn how to succeed with re-engagement... See more »
December 3, 2020Act-On Blog

Act-On's EU Email Sending Helps Ensure Full GDPR Compliance

Act-On's EU Email Sending enables customers to send emails to EU residents with no transnational data... See more »
November 18, 2020Act-On Blog

How Insurers Can Use Marketing Automation to Retain Existing Policyholders

Learn how insurers can use marketing automation to deliver effective marketing campaigns to existing ... See more »
November 12, 2020Act-On Blog

Grow Your Brand and Extend Your Reach With These SEO Secrets

Read this blog to learn several SEO secrets that will help you extend your brand’s reach on organic s... See more »
November 5, 2020Act-On Blog

What Is Growth Marketing?

What is growth marketing? It's all about delivering on customer expectations. Learn how to use growth... See more »
November 2, 2020Act-On Blog

Planning Your Holiday Email Marketing Approach

Read this blog to learn proven tips for planning your organization's holiday email marketing strategy... See more »

Act-On Press Releases

September 17, 2018GlobalNewswire

Act-On Named a Visionary in the 2018 Gartner Magic Quadrant for CRM Lead Management

PORTLAND, Ore., Sept. 17, 2018 (GLOBE NEWSWIRE) -- Act-On Software, the leading Adaptive Marketing pl... See more »
September 6, 2018GlobalNewswire

Insurers Adopt Act-On to Engage Brokers and Agents, Grow Sales

RSA Insurance, Heartland Financial Group and Guardian implement Act-On to drive marketing campaign ef... See more »
December 11, 2017Business Wire

Act-On Makes Two Predictions That Will Drive Marketing Effectiveness in 2018

PORTLAND, Ore.--(BUSINESS WIRE)--#AdaptiveJourneys--Act-On Software, the leading provider of adaptive... See more »
December 8, 2017Business Wire

Digital Marketing Software Market by Component, Software, Service, Deployment Type, Organization Size, Industry Vertical, and Region - Global Forecast to 2022 - Research and Markets

DUBLIN--(BUSINESS WIRE)--The "Digital Marketing Software Market - Global Forecast to 2022" report has... See more »
November 10, 2017Business Wire

Credit Unions Adopt Act-On Marketing Automation to Compete with the Big Financial Players

PORTLAND, Ore.--(BUSINESS WIRE)--#AdaptiveJourneys--Act-On Software, the leading provider of adaptive... See more »
November 9, 2017Business Wire

Act-On Named to Deloitte's Technology Fast 500 for the Fifth Consecutive Year

PORTLAND, Ore.--(BUSINESS WIRE)--#AdaptiveJourneys--Act-On Software, the leading provider of adaptive... See more »
August 24, 2017Blackbird

Act-On Named the Only Visionary in the 2017 Gartner Magic Quadrant for CRM Lead Management

PORTLAND, Ore.-(BUSINESS WIRE)-Act-On Software, the leading provider of adaptive marketing automation... See more »

Act-On Videos

Social Media

Act-On Headquarters

121 SW Morrison Street Suite 1600

Portland, Oregon97204

1-877-530-1555

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Act-On Summary

ABOUT

Overview

Act-On is an Oregon-based integrated marketing automation platform that enables businesses to optimize inbound and outbound marketing campaigns. Act-On was founded in 2008. Act-On's headquarters is located in Portland, Oregon, USA 97204. It has raised...

CEO

Act-On's CEO, Kate Johnson, currently has an approval rating of 62%. Act-On's primary competitors are SharpSpring, HubSpot & Pardot.

Website

act-on.com

Frequently Asked Questions about Act-On

  1. When was Act-On founded?

    Act-On was founded in 2008
  2. Who is Act-On's CEO?

    Act-On's CEO is Kate Johnson
  3. How much revenue does Act-On generate?

    Act-On generates $70M in revenue
  4. How much funding does Act-On have?

    Act-On has historically raised $94.5M in funding
  1. Where is Act-On's headquarters?

    Act-On's headquarters is in Portland Oregon, USA
  2. How many employees does Act-On have?

    Act-On has 350 employees
  3. What sector does Act-On operate in?

    Act-On is in Digital Marketing, Enterprise Software
  4. Who are Act-On's competitors?

    Act-On's top competitors are SharpSpring, HubSpot, Pardot