Granify |

Granify provides Software-as-a-Service solution that enables online retailers to develop sales using big data and machine learning technologies.

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Granify Revenue, Funding, Number of Employees, Competitors and Acquisitions

GRANIFY CEO

Jeff Lawrence

Co-Founder & CEO

Jeff Lawrence

Approval Rating: 23/100

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Founded:

2011

Headquarters:

EdmontonAlberta

Status:

Private

Industry Sector:

IT Services

Internet Software

Completeness:

100%

KEY STATS

Revenue

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What is Granify's revenue?

<1M

Employees

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How many people work at Granify?

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TOP COMPETITORS

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Granify was founded in 2011 and its headquarters is located in Edmonton, Alberta, CA. Granify has39 employees. Granify's top competitors are HubSpot, Pardot and Marketo.

Granify Competitive Set

COMPANYLEADERSHIPCEO SCORE

EMPLOYEES
(ESTIMATED IF PRIVATE)

TOTAL FUNDING

REVENUE
(ESTIMATED IF PRIVATE)

LIKELY OUTCOME
GranifyGranify ceo

Jeff Lawrence

Co-Founder & CEO

23/100
1HubSpot ceoHubSpot

Brian Halligan

Co-Founder & CEO

45/1001,597$225.7M$375.6M
2Pardot ceoPardot

Michael Kostow

General Manager

54/100389
$57.4M
3Marketo ceoMarketo

Steve Lucas

CEO

67/1001,100$181.8M$308.5M
4Act-On ceoAct-On

Kate Johnson

CEO

41/100322$73.1M$46M
5Celebros ceoCelebros

Joseph Shemesh

CEO

70/10050$3M$4.9M
6Unbxd ceoUnbxd

Pavan Sondur

Co-Founder & CEO

62/100105$14.5M$4.3M
7OptiMonk ceoOptiMonk

Csaba Zajdó

CEO

64/1004
$<1M
8Insider ceoInsider

Hande Cilingir

Co-Founder & CEO

56/100109$2.2M$4.8M

Granify Revenue History

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Granify Employee History

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Granify Leadership

NAMETITLESOCIAL MEDIA
Jeff Lawrence
Jeff Lawrence

Co-Founder & CEO

Co-Founder & CEO

Granify Funding History

Since Granify was founded in 2011, it has participated in 3 rounds of funding. In total Granify has raised $8.5M. Granify's last funding round was on May 2015 for a total of $7.0M

ROUNDFUNDING DATE AMOUNTINVESTORS
Series AMay 2015$7MValar VenturesiNovia CapitalSocial Starts
SeedNov 2013$1.5MValar VenturesiNovia CapitalKlass CapitalSocial Starts
SeedDec 2016$BDC Capital Inc.Extreme Venture PartnersiNovia CapitalKlass CapitalValar Ventures Management, LLC

Total: $

Granify News

Press Release: Granify : Granify Launches New WebsiteWebsite update highlights a year of new partnerships, US team expansion, and cutting edge technology for e-commerce retailers. [PR.com]PRcom
Granify received undisclosed amount in Seed Funding4-traders
Granify: New Value : Granify Secures Venture Funding(4-traders.com) Deal Type: Venture Financing Deal Sub Type: Seed Deal Status: Completed Deal Value: 0.0000 Million USD Deal in Brief Granify, Inc., a software-as-a-service solution that allows online retailers to maximize their sales by using big data and machine learning technologies, has secured an undisclosed amount in a venture round of funding from BDC...http://www.4-traders.com/NEW-VALUE-AG-78668/news/New-Value-Granify-Secures-Venture-Funding-23616480/4-traders
Granify: Startup job spotlight: content marketer at GranifyWith startups leading the way in Canadian innovation, every day, BetaKit does its part to help fill the talent gap with our BetaKit Job...Betakit
Granify Blog How to Create Urgency on your eCommerce SiteWhen someone shops online, they often click around between sites. They're trying to assess which site offers the right products, the best deals, and has the most trustworthy service. But as an eCommerce professional, you want the choice to be easy. You want the visitor to pick you. That's where urgency comes in. When a Granify Blog
Granify Blog 16 Conversion Experts you Need to Follow on TwitterConversion optimization is a still a relatively young industry. It's still slowly and steadily gaining popularity and mainstream adoption. Because of this, the industry is evolving quickly and exciting things are constantly happening. To stay at the forefront of it all, what better way than to hear it from the source(s)? Follow these 16 conversion Granify Blog
Granify Blog Which Social Media Referrals are the Most Likely to Convert on Your eCommerce Site? [Slideshare]Ever wonder which social media channel referral converts online shoppers the best? Worry no more! By analyzing trillions of data points we monitor on major eCommerce sites we have identified how the different social media channels stack up. This Slideshare compares the different social media channels and identifies the trends. While all industries and websites Granify Blog
Granify Blog Multichannel vs Omnichannel MarketingThe marketing world loves its jargon, and often, people who don't spend life on their tiptoes get confused by some of it. For example, it's amazing still how many people are confused by the difference between CRO and SEO. Yes, they both contain the word optimization, but they're entirely different in practice. Similarly, people use Granify Blog
Granify Blog How to Successfully use Video in Your eCommerce StrategyThis year video marketing is being used in eCommerce to drive sales more than ever. Whether it's to showcase products, demonstrate their uses, or to provide a behind-the-scenes look at the process that goes into their creation, this form of media is making a big impact on the eCommerce world. It makes sense that video Granify Blog
Granify Blog The Psychology of PricingRemember the 4 P's of marketing from business 101? Marketing blogs often forget to explore one of the most important ones: pricing strategy. Pricing strategy is tough. See, you can't really A/B test pricing (well, you can, but beware: there can be fallout). So where does that leave us? Luckily, academia has brought us the GRANIFY BLOG

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Granify Website History

Screengrabs of how the Granify site has evloved. (Click to expand)

Granify website history

Nov 2017

Granify website history

Jun 2017

Granify website history

May 2017

Granify website history

Feb 2017

Granify website history

Nov 2016

Granify website history

Aug 2016

Granify website history

May 2016

Granify website history

Feb 2016

Granify website history

Oct 2015

Granify website history

Jul 2015

Granify website history

Mar 2015

Granify website history

Dec 2014

Granify website history

Sep 2014

Granify website history

Jun 2014

Owler has collected 14 screenshots of Granify's website since Jun 2014. The latest Granify website design screenshot was captured in Nov 2017.

Granify Headquarters

undefined company logo

10065- Jasper Avenue NW Unit 200

Edmonton, Alberta T5J 3B1

844-472-6439

Driving Directions

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Granify Summary Information

Granify provides Software-as-a-Service solution that enables online retailers to develop sales using big data and machine learning technologies. Granify was founded in 2011. Granify's headquarters is located in Edmonton, Alberta, CA T5J 3B1. It has raised 8.5M in 3 rounds. The latest round was in May 2015. Some of Granify's investors include Valar Ventures, iNovia Capital and Social Starts. Granify's Co-Founder & CEO, Jeff Lawrence, currently has an approval rating of 23%. 50% of the Owler community believes Granify will get acquired.

Granify's Co-Founder & CEO, Jeff Lawrence, currently has an approval rating of 23%. Granify's primary competitors are  HubSpot Pardot Marketo.

Visit the Granify website to learn more.