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ServiceNow Competitors or Alternatives

ServiceNow's top competitors include Oracle, SAP and Salesforce.

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ServiceNow's company profile

Bill McDermott

Chairman & CEO

62/100
20,400
$2.2B
$14B
  • $2.2B
    $14B
  • 20,400
    $2.2B
  • $14B
  • 62/100
  • 20,400
  • $2.2B
  • $14B
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1
ServiceNow's Competitor - Oracle logo

Clay Magouyrk

Co-CEO

87/100
143,000
$25.8B
$67.4B
  • $25.8B
    $67.4B
  • 143,000
    $25.8B
  • $67.4B
  • 87/100
  • 143,000
  • $25.8B
  • $67.4B
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2
ServiceNow's Competitor - SAP logo

Christian Klein

CEO

77/100
110,730
$4.1B
$39.6B
  • $4.1B
    $39.6B
  • 110,730
    $4.1B
  • $39.6B
  • 77/100
  • 110,730
  • $4.1B
  • $39.6B
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3
ServiceNow's Competitor - Salesforce logo

Marc Benioff

Chairman & CEO

86/100
73,500
$35.7B
$42.8B
  • $35.7B
    $42.8B
  • 73,500
    $35.7B
  • $42.8B
  • 86/100
  • 73,500
  • $35.7B
  • $42.8B
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4
ServiceNow's Competitor - BMC logo

Ayman Sayed

President & CEO

59/100
5,000 - 10,000
- -
$1B - 5B
  • - -
    $1B - 5B
  • 5,000 - 10,000
    - -
  • $1B - 5B
  • 59/100
  • 5,000 - 10,000
  • - -
  • $1B - 5B
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5
ServiceNow's Competitor - Splunk logo

Gary Steele

President & CEO

88/100
5,000 - 10,000
$3.8B
$1B - 5B
  • $3.8B
    $1B - 5B
  • 5,000 - 10,000
    $3.8B
  • $1B - 5B
  • 88/100
  • 5,000 - 10,000
  • $3.8B
  • $1B - 5B
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ServiceNow's top 16 competitors are Oracle, SAP, Salesforce, Workday, BMC, Splunk, IBM, Intel, VMware, OpenText, HPE, Atlassian, Citrix , Microsoft, Red Hat and TIDAL. Together they have raised over 140.0B between their estimated 1.2M employees. ServiceNow has 20,400 employees and is ranked 10th among it's top 10 competitors. The top 10 competitors average 70,920.

ServiceNow VS Oracle

Oracle is seen as one of ServiceNow's top competitors. Oracle was founded in Austin, Texas} in 1977. Oracle is in the Enterprise Resource Planning (ERP) industry. Compared to ServiceNow, Oracle generates $53.4B more revenue.

ServiceNow VS SAP

SAP is ServiceNow's #2 competitor. SAP was founded in 1972, and its headquarters is in Walldorf, Baden-Württemberg. SAP competes in the Customer Relationship Management (CRM) industry. SAP has 90,330 more employees than ServiceNow.

ServiceNow VS Salesforce

Salesforce is ServiceNow's #3 rival. Salesforce is headquartered in San Francisco, California, and was founded in 1999. Like ServiceNow, Salesforce also competes in the Software, Internet & Computer Services industry. Salesforce generates 306% the revenue of ServiceNow.

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Trending News for ServiceNow and ServiceNow's Competitors

July 13, 2026Benzinga
ServiceNow stock defies the tech sector slump with a 4% gain. Check out the latest technical trends and analyst forecasts for NOW.read more...
July 14, 2026iNVEZZ
Oracle stock continued its strong freefall this week, reaching its lowest level since April last year. ORCL has slumped by over 62% from its all-time h...
July 13, 2026DevOps Digest
IBM and Red Hat announced the commercial launch of Lightwell, delivering automated vulnerability remediation at scale through two offerings: Lightwell ...

Frequently Asked Questions about ServiceNow

  1. Who are ServiceNow's top competitors?

    ServiceNow's top 3 competitors are Oracle, SAP, Salesforce.

  2. Who is similar to ServiceNow?

    Oracle is the most similar to ServiceNow. SAP and Salesforce are also similar to ServiceNow.

  1. Are ServiceNow and Oracle competitors?

    Yes, Oracle is one of ServiceNow’s top competitors.