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Planters is an Illinois-based food processing company that produces and markets cocktail peanuts, crunchers, breakfast nut blends, cheez balls and curls. Read more

Mario Peruzzi's photo - Founder of Planters


Mario Peruzzi

CEO Approval Rating












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Herr's is the top competitor of Planters. Herr's was founded in 1946, and its headquarters is in Nottingham, Pennsylvania. Like Planters, Herr's also operates in the Food Processing field. Herr's has 3,500 fewer employees than Planters.

Wise is seen as one of Planters's top competitors. Wise was founded in Berwick, Pennsylvania} in 1921. Like Planters, Wise also works within the Food Processing field. Compared to Planters, Wise generates $700M less revenue.

Utz is Planters's #3 rival. Utz's headquarters is in Hanover, Pennsylvania, and was founded in 1921. Like Planters, Utz also operates in the Food Processing sector. Utz generates 97% of Planters's revenue.


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Growth Score - 1/1

Is 5,000 a good estimate for Planters's Employee count?

Planters Acquisitions

No recent acquisitions found related to Planters

Planters Funding History

No recent funding data found related to Planters

Planters Investments

No recent investments found related to Planters

Planters News

February 16, 2021MarketWatch

Hormel's $3.35B Planters purchase is an investment in more than just peanuts

Planters' peanuts are less than one-third of the brand's sales, but non-meat products are now a quart... See more »
February 12, 2021BakeryAndSnacks

Hormel (finally) gets its hands on 'grab-and-go' Planters brand for $3.35bn

Kraft Heinz is passing on its nut business to packaged food peer Hormel Foods Corp for $3.35bn in cas... See more »
February 11, 2021MarketWatch

Kraft Heinz shares rise after earnings beat, Planters deal with Hormel announced

Kraft Heinz Co. shares rose 1.6% in Thursday premarket trading after the company announced fourth-qua... See more »
February 11, 2021The Financial Times

Kraft Heinz agrees $3.35bn Planters peanuts sale to Hormel Foods

Disposal comes as US ketchup maker seeks to pay off debt and revive growth... See more »
February 11, 2021CNBC

Kraft Heinz sells nuts business, including Planters, to Hormel for $3.35 billion

The business, which includes most Planters products and the Corn Nuts brand, contributed about $1.1 b... See more »
September 21, 2020Plastics in Packaging

Planters nutty about convenience

Kraft Heinz brand Planters has launched on-the-go nuts in a plastics bottle with re-sealable snap-top... See more »
July 3, 2020Prepared Foods

Planters Pop & Pour Nuts

The new nut snacks are available in five varieties, including Dry Roasted Peanuts, Honey Roasted Pean... See more »

Planters Press Releases

January 14, 2020Business Wire

MR. PEANUT Returns to the Super Bowl in a New Nutty Adventure With Matt Walsh

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--PLANTERS, America's #1 nut brand, is returning to the Super Bo... See more »
June 18, 2019Business Wire

MR. PEANUT Drops His Own Pair of Limited-Edition High-Top Sneakers

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--MR. PEANUT has always been the epitome of style and today, he'... See more »
January 23, 2019Business Wire

MR. PEANUT to Make Super Bowl Ad Debut With Baseball Great Alex Rodriguez

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--For the first time ever, MR. PEANUT will star in a PLANTERS Su... See more »
March 21, 2017Business Wire

Planters Invites Coach Jim Harbaugh to "Shout For Nuts" in New Campaign

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Today, Planters is launching "Shout For Nuts," a new campaign ... See more »
April 20, 2016Business Wire

Planters Brand Icon Mr. Peanut SHELL-ebrates His 100th Birthday

CHICAGO--(BUSINESS WIRE)--It's not every day that a talking peanut blows out 100 candles on a cake in... See more »

Planters Videos

February 1, 2021Planters Youtube Channel

"Planters | A Nut Above" on YOUTUBE

January 29, 2021Planters Youtube Channel

"Planters | Mr. Peanut is Back" on YOUTUBE

July 17, 2020Planters Youtube Channel

"NEW Planters Pop & Pour" on YOUTUBE

January 24, 2020Planters Youtube Channel

"Mr. Peanut Memoriam Video Tribute" on YOUTUBE

Social Media

Planters Headquarters


Chicago, Illinois60007

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Planters Summary



Planters is an Illinois-based food processing company that produces and markets cocktail peanuts, crunchers, breakfast nut blends, cheez balls and curls. Planters was founded in 1906. Planters' headquarters is located in Chicago, Illinois, USA 60007. ...


Planters's Founder, Mario Peruzzi, currently has an approval rating of 90%. Planters's primary competitors are Herr's, Wise & Utz.

Frequently Asked Questions about Planters

  1. When was Planters founded?

    Planters was founded in 1906
  2. Who is Planters's CEO?

    Planters's CEO is Mario Peruzzi
  3. How much revenue does Planters generate?

    Planters generates $1B in revenue
  4. How much funding does Planters have?

    Planters has historically raised $0 in funding
  1. Where is Planters's headquarters?

    Planters's headquarters is in Chicago Illinois, USA
  2. How many employees does Planters have?

    Planters has 5,000 employees
  3. What sector does Planters operate in?

    Planters is in Food Processing, Baked Goods, Frozen & Prepared Foods
  4. Who are Planters's competitors?

    Planters's top competitors are Herr's, Wise, Utz