Optimizely

Optimizely is an experimentation platform that provides A/B testing and customer experience optimization solutions for businesses. Read more

6,385 Followers on Owler
6,385 Followers on Owler
6,385 Followers on Owler
6,385 Followers on Owler

Optimizely

Optimizely is an experimentation platform that provides A/B testing and customer experience optimization solutions for businesses. Read more

OPTIMIZELY TOP COMPETITORS OR ALTERNATIVES

RANK

COMPANY

CEO

CEO RATING

EMPLOYEES

FUNDING

REVENUE

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Freshworks has been one of Optimizely's top competitors. Freshworks is a Private company that was founded in 2010 in San Mateo, California. Like Optimizely, Freshworks also competes in the Digital Marketing sector. Compared to Optimizely, Freshworks has 2,300 more employees.

VWO is seen as one of Optimizely's biggest rivals. VWO is a Product/Brand/Service company that was founded in Pura Pitam, Delhi in 2009. Like Optimizely, VWO also operates in the Internet Software sector. VWO has 200 fewer employees vs. Optimizely.

Monetate is perceived as one of Optimizely's biggest rivals. Monetate was founded in New York, New York} in 2008. Like Optimizely, Monetate also competes in the Digital Marketing space. Compared to Optimizely, Monetate generates $73.5M less revenue.

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Is 400 a good estimate for Optimizely's Employee count?

Optimizely Acquisitions

COMPANY ACQUIRED
ACQUISITION DATE
AMOUNT
DESCRIPTION
Zaius, Inc.

Mar 2021

Source »
undisclosed
Zaius is a Massachusetts-based activated customer data platform that provides customer experience management solutions for the E-commerce and food and beverage sectors.
Experiment Engine, Inc.

Apr 2017

Source »
undisclosed
Experiment Engine is a conversion optimization platform that helps brands and agencies to manage and scale their testing programs.

These are all the companies that Optimizely has acquired. Optimizely has acquired 2 companies and its latest acquisition was Zaius, Inc. in Mar 2021. Zaius is a Massachusetts-based activated customer data platform that provides customer experience management solutions for the E-commerce and food and beverage sectors.

Optimizely Funding History

Since Optimizely was founded in 2010, it has participated in 7 rounds of funding. In total Optimizely has raised $257.6M. Optimizely's last funding round was on Jun 2019 for a total of $55.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Debt
Jun 2019
$55M
Series D
Jun 2019
$50M
Equity
Apr 2017
$2.2M
-
Series C
Sep 2015
$58.5M
Series B
Apr 2014
$57M

Since Optimizely was founded in 2010, it has participated in 7 rounds of funding. In total Optimizely has raised $257.6M. Optimizely's last funding round was on Jun 2019 for a total of $55.0M

Optimizely Investments

No recent investments found related to Optimizely

These are all the companies that Optimizely has invested in. Optimizely has invested 2 companies and its latest investment was Zaius, Inc. in Mar 2021. Zaius is a Massachusetts-based activated customer data platform that provides customer experience management solutions for the E-commerce and food and beverage sectors.

Optimizely News

March 22, 2021Martech News

Optimizely Named a Leader in Agile Content Management Systems

Today, leading provider of digital experience platform solutions, Optimizely (formerly Episerver), an... See more »
March 22, 2021destinationCRM

Optimizely Acquires Zaius

Optimizely is adding to its Digital Experience Platform with the acquisition of customer data platfor... See more »
March 22, 2021destinationCRM

Optimizely Acquires Zaius

Optimizely is adding to its Digital Experience Platform with the acquisition of customer data platfor... See more »
March 5, 2021USA Science News

Dan Siroker's new startup Scribe automates Zoom note-taking

Image Credits: Scribe Although Scribe is recording the meeting, Siroker said he wants this to be more... See more »
February 26, 2021Martech Series

Optimizely Named a Leader in Agile Content Management Systems

Analyst Report States: "Optimizely leads with strong developer and practitioner tools boosted by acqu... See more »
February 12, 2021Wired

Optimizely's Founder Wants to Augment Your Memories

Plus: The Obama campaign's data wiz, the limits of content moderation, and a video filter gone awry.... See more »
February 3, 2021Martech Series

Episerver (Optimizely) Named a Leader in 2021 Gartner Magic Quadrant for Digital Experience Platforms

Recognized for the Second Consecutive Year in the Leaders Quadrant, Optimizely was Evaluated on its A... See more »

Optimizely Blogs

August 9, 2018Optimizely Blog

Personalization & Experimentation: Better Together

Unsurprisingly, personalization is one of the most-discussed marketing topics of recent times. There... See more »
July 30, 2018Optimizely Blog

Tutorial: Get alerted when feature flags change, via AWS Lambda and Webhooks

The Problem At Optimizely, we're always looking for ways to eat our own dogfood. Once we added featur... See more »
July 25, 2018Optimizely Blog

Why Experimentation is Key to Digital Competitiveness

Many organizations are scrambling to boost their analytics capabilities and digitally transform their... See more »
July 24, 2018Optimizely Blog

Learning From the Best at Opticon18: Stefan Thomke, James McCormick, Michael Phelps + More

Join us in Las Vegas from September 11-13 for Opticon18, three days packed with educational sessions,... See more »
July 13, 2018Optimizely Blog

Opticon18 Agenda Launch: Pick Your Own Path to Digital Experience Optimization Success

We're excited to announce the launch of our one-of-a-kind curated agenda for Opticon18, the Digital E... See more »
July 3, 2018Optimizely Blog

Part 1: What's the Deal with Google's Speed Update and How Might it Affect Me?

Welcome to the two-part series discussing Google's algorithm change, which will now use page speed as... See more »
June 28, 2018Optimizely Blog

Product experimentation helps the BBC improve the iPlayer experience for customers

"Inform, educate and entertain." This is the BBC's motto when providing its service to the British pu... See more »

Optimizely Press Releases

December 9, 2020PRWIRE

Blackmores Chooses Optimizely to Supplement Explosive eCommerce Growth

Sydney, NSW - December 9, 2020 - Optimizely, an Episerver company, today announced that it will be wo... See more »
October 6, 2020PRWIRE

THE ICONIC Partners with Optimizely to Deliver Fast Experimentation

Sydney, NSW - October 7, 2020 - Optimizely, the leader in progressive delivery and experimentation, t... See more »
April 30, 2020PRWIRE

Fast growing Canva chooses Optimizely

Sydney, NSW - 30 May 2020 - Optimizely, the world's leader in progressive delivery and experimentatio... See more »
March 10, 2020PR Newswire

Optimizely Fuels Developer-First Momentum, Appoints New CTO

SAN FRANCISCO, March 10, 2020 /PRNewswire/ -- Today, Optimizely, the world's leader in progressive de... See more »
May 22, 2019PR Newswire

Optimizely Launches Free Feature Flagging Tool to Help Development Teams Build Resiliency Into Their Product Development Processes

SAN FRANCISCO, May 22, 2019 /PRNewswire/ -- Optimizely, the world's leader in digital experience opti... See more »
September 5, 2018PR Newswire

Optimizely Announces Keynote Speakers for Opticon Europe 2018 in London

LONDON, September 5, 2018 /PRNewswire/ -- Hear from Sky, MoneySuperMarket.com and Rory Sutherland at ... See more »
May 8, 2018PR Newswire

Optimizely Returns to Las Vegas and Announces its Speaker Lineup for Opticon18

SAN FRANCISCO, May 8, 2018 /PRNewswire/ -- Optimizely, the world's leader in customer experience opti... See more »

Optimizely Videos

Social Media

Optimizely Headquarters

631 Howard Street Suite 100

San Francisco, California94105

1-800-252-9480

Driving Directions »

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Optimizely Summary

ABOUT

Overview

Optimizely, Inc. is a private firm that makes customer experience optimization software for companies. The Optimizely platform technology provides businesses with the ability to conduct A/B testing, multivariate testing, and personalization that may b...

CEO

Optimizely's CEO, Jay Larson, currently has an approval rating of 72%. Optimizely's primary competitors are Freshworks, VWO & Monetate.

Website

optimizely.com

Frequently Asked Questions about Optimizely

  1. When was Optimizely founded?

    Optimizely was founded in 2010
  2. Who is Optimizely's CEO?

    Optimizely's CEO is Jay Larson
  3. How much revenue does Optimizely generate?

    Optimizely generates $120M in revenue
  4. How much funding does Optimizely have?

    Optimizely has historically raised $257.6M in funding
  1. Where is Optimizely's headquarters?

    Optimizely's headquarters is in San Francisco California, USA
  2. How many employees does Optimizely have?

    Optimizely has 400 employees
  3. What sector does Optimizely operate in?

    Optimizely is in Application Software, Digital Marketing, Internet Software
  4. Who are Optimizely's competitors?

    Optimizely's top competitors are Freshworks, VWO , Monetate