The “APPETIZER” Series: The original version of this piece first appeared as an Appetizer course in The Well-Fed E-PUB in December 2015, and was one I wanted to run as a blog post (with minor alterations) in order to get input from many voices. So I’m on the phone a few weeks back with one […]       
CommentsMaybe I should turn it into a metaphor–don't assume and cut ... by StarThanks Reba, yes it is! And given how rare it is for people to ... by Peter BowermanUnder promise, over deliver–was always my motto. I am amazed ... by StarGoing the extra mile is by far the best way towards getting ... by RebaThanks for this, Cathy, and SO true! It IS a sad commentary on ... by Peter BowermanPlus 3 more...Related StoriesSuccessful Copywriters (Or ANY Craftspeople) Don’t Focus on Success; They Focus on This…This Fallacy Trips Up a Lot of Writers (and Limits Their Income…)What Do You Say to a Prospect Who Asks for This? 
