Wimbledon: Wimbledon appoints VCCP to serve up its global ambitions

VCCP has won the All England Lawn Tennis Club's global creative account. The organiser of the Wimbledon Championships has ambitions to build its popularity around the world and keep tennis fans engaged outside of the competition fortnight, when it reaches around 2 billion social media impressions. Incumbent McCann, which has held the business since 2016, ... The post Wimbledon appoints VCCP to serve up its global ambitions first appeared on More About Advertising.