Wetpaint: He's Back: Robert Sillerman Wants To Roll Up Click Bait Sites

Robert Sillerman is going viral. The former SFX chairman and CEO is betting big on click bait sites and viral memes with his company Function(x), which is consolidating content networks into a platform aimed at connecting advertisers and sponsors with tens of millions of millennials who click on headlines like "Basketball Player With No Arms Drains Jumpers From Downtown" [...]The post He's Back: Robert Sillerman Wants To Roll Up Click Bait Sites appeared first on Amplify.