So, you've obtained leads from your website, but now what? Smart marketers these days are realising that simply acquiring a lead really isn't enough. What you should really be aiming for, is lead engagement. If you're left wondering how to encourage customers to buy your products and services after they have browsed through your site, Action Digital is on hand with a few pointers. 1. Track your leads Organisation is key when it comes to your leads and youRead More
