Vizolution Blog From Touchpoints to Emotions: The Psychology Behind Customer Journey Mapping

Customer experience has become a crucial component in building brand loyalty and driving growth. One of the key tools used by businesses to improve customer experience is customer journey mapping. Customer journey mapping is the process of identifying and analysing all the touchpoints a customer goes through when interacting with a business, from initial awareness [...]The post From Touchpoints to Emotions: The Psychology Behind Customer Journey Mapping appeared first on Vizolution.