Source: Benzinga

V2 Communications: V2 Communications Expands Leadership Team

BOSTON, Oct. 16, 2024 (GLOBE NEWSWIRE) -- Integrated communications firm V2 Communications (V2) has announced changes to its leadership team to support the continued growth of the firm's capabilities, services and industry sectors. The changes include two promotions within the existing V2 leadership team-Katelyn Holbrook has been appointed Chief Client Officer, a new role within the firm, and Kristen Leathers has been named Executive Vice President, overseeing the organization's B2B technology practice. V2 has also added communications industry veteran, Shannon Murphy, to the team to lead the firm's healthcare practice.V2 is committed to delivering impactful business outcomes and remarkable client experience across three distinct sectors: B2B, healthcare and climate technology. These executive changes follow the recent unveiling of V2's Vantage Methodology , designed to codify the firm's unique approach to ensuring clients receive the best and most comprehensive set of integrated communications services possible. The company has evolved from providing PR services to primarily B2B technology brands into a fully integrated communications firm servicing clients across multiple sectors from launch stage through post-IPO, including the ability to execute visibility campaigns across earned, owned and paid channels.A 16-year veteran of V2, Holbrook's transition into the Chief Client Officer role will allow her to focus on ensuring V2 is leveraging the firm's best practices and service offerings across its full client portfolio to drive client satisfaction, retention and growth. She'll lead efforts that inform new products ...Full story available on Benzinga.com

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100
Jean Serra's photo - Co-Founder & CEO of V2 Communications

Co-Founder & CEO

Jean Serra

CEO Approval Rating

90/100

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