All of the talk, the news and the activity surrounding automation is for good reason, it works. That's great - but what does that mean to your sports business and can it help with training? It means everything for your business and yes, it will help. One story shared these notable statistics regarding the automation movement...91% of users believe that marketing automation is "very important" to the overall success of their marketing... and - 78% of successful marketers say that marketing automation is most responsible for improving revenue contribution.