ThinkSEM Blog There’s Such a Thing as Too Many Choices in Marketing

Consumers want lots of options… In today’s over-stocked, Amazonian world, consumers are used to seeing a myriad of choices of each kind of product. In fact, we’re so accustomed to being presented with multiple choices that when we’re not, our noses turn up in disdain. “This restaurant only has FIVE burger options? <scoffing> How lame.” […] The post There’s Such a Thing as Too Many Choices in Marketing appeared first on ThinkSEM.