The Customer Respect Group Blog Time to Reboot Social Media and Look for Social Potential

Gartner Hype Cycles provide a graphic representation of the maturity and adoption of technologies and applications. It is a good representation and worth reviewing for social media. In summary, social media is well past the "Peak of Inflated Expectations," - and they were certainly inflated - has without doubt entered the darkened world of the "Trough of Disillusionment" which begs the question of when will it climb up the "Slope of Enlightenment" if ever?Read more ›