Tekboost Blog The Threats and Trends in Online Shopping

The continuous advancements in the technological world have paving the path towards a digitized universe. Year by year, we witness our imaginations shaping into reality, but with all these growing facilities the consequences are also increasing.You will find almost everything on the internet, facilitating your database has become easier with cloud technology. Ease in connectivity is the biggest advantage of the internet, just through one click, you can connect with people around the world. Apart from the life of the general public, the world of business has also transformed because of these developments.As we all may know, technological advancements come with their own set of advantages and consequences. However, at times, the consequences outweigh the positives and same is the case with the world of internet. The internet has benefited the world and at the same time it poses multiple threats.Each year, a month is dedicated to spreading awareness of cybersecurity among global internet users. The program is named as National Cyber Security Awareness Month (NCSAM). They focus on protecting personal information and using the web wisely. Each year the agenda of the program is different but revolves around cybersecurity.Threats in Online Shopping1.Credit Card FraudOne of the most common threats in online shopping is having your credit card information stolen. Some cyber hackers intercept the payment pages of e-commerce stores and you will not even notice that the moment you reach the final stage of paying for your order, the page will redirect to a similar page that is controlled and operated by hacker's, displaying every element similar to that of the original website. As soon as you insert the details of your credit card, you can consider your details to be compromised.2.AdwareAt times you may see an ad pop-up while surfing through an online store, stating that 'congratulations! You have won an iPhone'. Once you click on it, you will be redirected to a different page requesting you to fill up a form including your personal details. The data you are providing is then used by the malicious user.Trends In Online Shopping1.Purchases Through Social MediaAdvertisements on Facebook and Instagram are directly connecting users to online retail stores. By the end of this year, you will find more shopping tags on social media platforms. Companies need to make users perceive that social media can be also used for shopping and they need to make the payment experience easier.2.Voice Assistants Making Things EasierVoice assistants will bring a remarkable change in online shopping history. It will best serve the purpose of attracting the older generation towards online buying. For the elderly, using smartphones and going through complicated forms is quite difficult and voice assistants would help them to easily explore possible options and buy what they have been looking for.ConclusionFrom your end, you need to be aware of all the possible threats that you might be exposed to pertaining to the theft of your personal information. Keep on learning about the latest developments and trends pertaining to protecting your personal information to make your experience of shopping online secure and hassle free.