TechValidate Blog 7 tips to get the sales team excited to use your content

You chose a topic. You did the research. You found lots of valuable data points to support your arguments. And ultimately, you wasted a lot of time and energy writing a piece that the sales team just won't use. What gives? Sales and marketing misalignment is an age-old conflict, and it often results in frustration [...]The post 7 tips to get the sales team excited to use your content appeared first on The TechValidate Blog.