The simple answer to this question is EVERYONE. There is no getting away from it. And although there are many reasons why, the biggest reason is that there is no simpler way to reach the most people in the shortest amount of time. On a personal level, you can share news, pictures, and life events with your extended family quickly. No more are the days of writing letters, buying stamps, and going to the post office. You no longer need to make a dozen phone calls. And although those personal touches are still most often used to share news with those closest to you, social media allows you to reach great-aunt Gertrude's sister whom you haven't seen in seven years. It allows you to share the news with many extended networks that are happy to know what is going on, but who might otherwise not know. On a professional level, social media is a goldmine in advertising savings. You can share not only news about what is going on with your business, but you can share events, specials and introduce new products/services. You can get reviews and referrals which are the easiest and best way to grow your client base. You can get exponential amounts of exposure to new potential networks. Simply put, you can reach people that you would never have dreamed of reaching 20 years ago. The key to social networking for business is consistency and commitment. It is time consuming and can be awfully confusing. Strategic NetWorking is your partner in the social media game. Let us take the guesswork out of your campaign. We want to be part of your growth and team! Call us today so we can immediately begin expanding your networks!The post Who really uses social media? appeared first on Strategic Networking.