Know the TerminologyWith a 99% open rate for all text messages sent, it's not a big surprise that we're seeing even more marketing organizations turning to text messaging campaigns as part of their overall marketing mix. Even though over 18.7 billion SMS messages are sent everyday worldwide, a text messaging campaign leverages a much more [...]
Sprout is a Massachusetts-based CRM platform that provides services such as brand management, customer engagement and marketing for the cannabis industry.