INSTANT MESSAGING BASICS Instant messaging (or IM'ing) has been around for more than a decade, which is kind of ancient in tech years! Yet, many companies treat IM'ing as an accessory, or worse - an afterthought. What a big mistake! According to Zoho's A Guide to Using Live Chat to Grow Your Business, the following was [...]The post Using Instant Messaging to Build Crowds appeared first on SmashFund.