This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs. For companies looking to develop a subscription offering, it is essential to understand and measure the value […]
L’article Understanding the MQL: Key element for successful subscription strategies est apparu en premier sur SlimPay.
SlimPay is a France-based fintech platform that offers recurring payment automation and account-to-account settlement solutions for sectors including insurance and finance.