Scribes continues to research and analyse important trends in travel and tourism in Asia with our latest report for Mintel: Opportunities for the Contemporary Backpacker in South East Asia. The backpacker travel segment is under increasing pressure in its original 1970s heartland, South East Asia. Travel trends and demographics are changing fast, and whereas national tourism boards in the ASEAN region once positioned themselves to appeal to backpackers, they are increasingly shifting their emphasis to compete for higher spending travellers from across Asia. This detailed report assesses the macro-economic and tourism industry factors impacting the development of backpacking in ...
