I've got a new website coming soon (It'll even be mobile-friendly. Hello there 21st century!) As part of the project, I'm going to be streamlining content, including the last (ack!) 12 years of blogging. So, I'm posting some of the "best of" for you. This one is still getting re-tweeted. Once More With Feeling. A Facebook Page IS NOT A Social Media Strategy (2013)Four Reasons You Don't Need A Facebook Page (2013) Do Start-Ups Even Need Social Media?The Three Biggest Misconceptions About Social Media Social Media Isn't Marketing (2016)Why I Don't Download Your "Free" Report (or read your article or open your email). (2016)Your First (Best?) Social Media Too - Your WebsiteYour Best Social Media Tool - The Telephone? What Social Media Won't Do For You. (From 2009, still applies.)Would You Invite Your Customers to Your Home? The Three Rs of Social Media
