Last week at the SEMA show, we were very pleased that our Air Hose Reel and Power Cord Reel won the 2012 Popular Mechanics Editor's Choice Award for recognition of outstanding achievement in new product design and innovation. Out of the tens of thousands of products that were on display in the new product showcase and at the show, we are thrilled to have been one of the seventeen products to have received this award.One of the best parts of this award is that we didn't enter, or know we were being considered for it, until the editors had told us we had won the award. We would really like to thank Popular Mechanics for the banquet, trophy, and all of the recognition that this award has brought us. To view the RoboReel and the other award winners on the Popular Mechanics website, click here.