Introduction As shoppers opt to browse online, it's getting tougher for brands to earn a coveted spot on the favorites list. "Favoriting" an item refers to the process of adding or saving a specific item to a list of favorites. It allows for quick access to a central area of an app or website where ... Continue reading "The Heart of the Matter: Understanding the Digital Favorites List"The post The Heart of the Matter: Understanding the Digital Favorites List appeared first on RichContext.