RGC Blog Offense or Defense? Setting Your External Communications Posture

Developing both offensive and defensive corporate communications strategies, and having a strong understanding when to use them, is crucial to effectively managing and shaping an organisation's reputation, brand perception, and stakeholder relationships. The different strategies have vastly different objectives and tactics and are designed to address proactive opportunities and reactive challenges, ensuring your organisation maintains [...]The post Offense or Defense? Setting Your External Communications Posture appeared first on RGC Media & Marketing.