When a message goes viral, it multiplies and spreads rapidly from one source to the next until it saturates a region with its contents. In Fishing On The Other Side, I talk about taking the gospel viral. As the body of Christ, we have the tools and resources to spread the salvation message of Jesus to every person on the planet in a very short period time. Viral messages are spread through social media when people who perceive the value of a particular message share it with their friends wh...