Rant & Rave Blog A data with destiny: how to enhance customer experience management with data visualisation

Like it or loathe it, we live in a data-driven world. As customers, it seems like we can’t go anywhere or buy anything without our details being collected. On the other side of the coin – whether you work in marketing, sales, product development, or customer experience management – we all know that data is big business for businesses. In fact, it’s one of the most valuable assets a company can have.