Source: 4-TRADERS

Pointlogic: Nielsen, Pointlogic forge new media planning solutions

(4-traders.com) Nielsen and Pointlogic, a global leader in software and analytics to improve marketing ROI, announced a global strategic alliance. Together, the two companies will develop and bring to market next-generation media planning and inventory management solutions. "We look forward to seeing the results of the Nielsen and Pointlogic strategic alliance,...http://www.4-traders.com/news/Nielsen-Pointlogic-forge-new-media-planning-solutions--18777336/

Read full article »

Top Competitors or Alternatives

Missing a competitor? Contribute!

Est. Annual Revenue
Est. Employees
Peter Kloprogge's photo - Co-Founder & CEO of Pointlogic Development B.V.

Co-Founder & CEO

Peter Kloprogge

CEO Approval Rating

69/100

Pointlogic provides marketing decision support software for brands, creative agencies and media owners. Read more