Source: Pitchingnotes Blog

Pitchingnotes Blog The Value of PR to an MBA

By Danielle Tavernier Spears | daniellespears.meComing out of business school it's expected that as you climb the career totem pole, you become accountable for more: more people, more decisions and more profitable outcomes. Yet those decisions are not made in a vacuum. If one goal of an MBA program is to give students the big picture perspective, then incorporating public relations into the mix seems logical considering the role PR can play in maintaining a company's communication strategy.

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