Source: PhelpsTek Blog

PhelpsTek Blog Hot on the Scent of Information

By Angel Gonzalez They say we're nothing but mammals. Info-seeking mammals. According to research being conducted at the Xerox Palo Alto Research Center, humans look for information on the Web with the same food-gathering techniques employed by animals. Namely, by following its scent. "Information scent is made of cues that people use to decide whether [...]

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