Peer 1 Blog Protecting Customers and Data During a Natural Disaster

The consumer identifies a business by its brand. That brand is more than the logo and a website. It comprises of everything the business stands for. While IT and data management may often be considered the behind the scenes part of the company, they are in fact, the most vital part of the brand. Why? Well, if IT fails, the establishment lets its customers down and the reputation of the brand is damaged - sometimes permanently. Choosing the best IT solution means defining needs, but these requirements mean more than size and safety measures. Many businesses look at security only through an online lens in terms of hacking threats and malware being the major threats. While we have seen the damage these online incidents can deliver to a company, natural disasters can be just as equally devastating. Being unprepared for a natural disaster can do much more than result in...The post Protecting Customers and Data During a Natural Disaster appeared first on Cogeco Peer 1.