PadSquad Blog How CPG Brands Are Winning with Interactive Video Ad Experiences

Picture this: you're mindlessly scrolling through your feed, skipping video after video ad, until something unexpected happens. Instead of a standard video, you see an ad that invites you to engage, perhaps via a quiz, a clickable product, or even a game. Suddenly, you're not just watching; you're participating. This is the power of interactive video advertising, and CPG brands are using it to transform passive viewers into active participants.