Source: Good E Reader

Kobo: Kobo launches new commercial for Kobo Plus

Kobo rarely launches commercials, they might do one a year, normally around the holiday season. They have just launched a new advert that is promoting Kobo Plus, their online subscription service. The campaign has two goals: To show that there's no shame in reading something that falls more into genre fiction than bestseller, but also [...]The post Kobo launches new commercial for Kobo Plus first appeared on Good e-Reader.

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Est. Annual Revenue
$100-500M
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Est. Employees
500-1.0K
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Michael Tamblyn's photo - President & CEO of Kobo

President & CEO

Michael Tamblyn

CEO Approval Rating

88/100

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