The Netherlands-based G-Star partnered Genesis Luxury to enter India a decade ago and came into Reliance's fold after it bought Genesis in 2017. Reliance Brands also bagged exclusive distribution rights for Replay, owned by Fashion Box, in 2018, adding to its extensive denim portfolio, which includes brands such as Gas, Diesel, Armani and Superdry.
G-Star RAW is a Netherlands-based clothing platform that manufactures and distributes products such as hoodies, t-shirts, and jumpsuits for men, women, and kids.