Source: Yahoo

Fadel: FADEL's AI-Enabled Product Approval System Goes Live, Empowering Licensors to Protect Brand Integrity

Featuring the FADEL AIVA AI-Powered Reviewer Agent to Accelerate Approvals NEW YORK , Jan. 26, 2026 /PRNewswire/ -- FADEL®, a global leader in AI-driven brand compliance and licensing software, today announced the successful go-live of its Product Approval system, now featuring the AIVA AI-powered Reviewer Agent . The solution enables licensors to manage the entire product approval lifecycle from product submission through final authorization, helping organizations streamline approvals, improve oversight across licensee ecosystems, and strengthen brand governance. Product Submission Product approval is critical to brand protection, quality assurance, and regulatory compliance, yet many licensors rely on manual and disconnected workflows. FADEL's Product Approval solution addresses these challenges across large and complex licensee networks, helping organizations reduce delays, minimize risk, and maintain consistent brand standards. "With the system now live, licensors can immediately benefit from faster turnaround times and greater transparency into brand compliance," said Gregg Guest, Vice President of Product Management at FADEL. "The AIVA Reviewer Agent, a key capability of Product Approval, helps customers automate early-stage reviews, surface issues sooner, and apply human expertise more strategically." FADEL Product Approval delivers a modern, end-to-end experience with capabilities that include: The AIVA Reviewer Agent, a key feature of Product Approval, plays an active role in the review process by: For more information, request a demo, or speak with a FADEL solutions expert, contact solutions@fadel.com or visit fadel.com . FADEL will also be at the SPLiCE BRAND OASIS Licensors Summit , where attendees can meet with the FADEL team to discuss automating brand governance. About FADEL FADEL delivers AI-enabled software to manage brand compliance and IP licensing with precision and confidence. Its cloud-based platforms help organizations govern content and usage rights at scale, streamline complex licensing and royalty processes, and reduce risk across global operations. Trusted by some of the world's most recognized brands in media, publishing, consumer goods, high-tech, and advertising, FADEL empowers teams to protect intellectual property, accelerate licensing workflows, and operate with clarity in an increasingly complex digital ecosystem. AI-Powered Reviewer Agent for Product Submission AI-Powered Reviewer Agent Comments Cision View original content to download multimedia: https://www.prnewswire.com/news-releases/fadels-ai-enabled-product-approval-system-goes-live-empowering-licensors-to-protect-brand-integrity-302669820.html AI-Powered Reviewer Agent for Product Submission AI-Powered Reviewer Agent Comments Cision

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Annual Revenue
$5.0-25M
Employees
100-250
Tarek Fadel's photo - Founder & CEO of Fadel

Founder & CEO

Tarek Fadel

CEO Approval Rating

96/100

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