MANILA, PHILIPPINES - In a bold move that redefines how brands connect with Filipino shoppers, AdSpark teamed up with Payless to launch the Payless Bigatin Promo, a digital-first campaign that merges seamless tech with shopper rewards to create an elevated consumer experience."We are pleased to partner with Payless on this project, which showed how strategic ...The post AdSpark and Payless go big with tech-powered shopper engagement via the Payless Bigatin Promo appeared first on adobo Magazine Online.