In the past few years, online retailers have embraced social media, integrated their websites with numerous payment systems, and better optimized their websites for use on mobile platforms. Yet, as technology moves steadily forward, professional web design companies can expect to see changing trends in 2013. The following are a few growing e-commerce website trends to take note of.Responsive Web Design:As consumers adapt to living their lives via smartphones and tablets, they'll expect platform-specific offerings from their professional web design company, especially those that help in easily navigating a page and thus offering a better shopping experience for visitors. Responsive web design will help optimize web content so that it conforms to any type of device being used to view a webpage.read more