Lead nurturing, also known as drip marketing, is the process of creating (and testing!) a series of emails to help you build a relationship with your leads. This is a crucial part of the inbound marketing. Lead nurturing best practices build credibility and trust with your prospects and provides them with additional value. Lead nurturing will enable your sales team to spend less time qualifying leads and more time closing [...]The post Lead Nurturing Best Practices appeared first on Ono Web Design - Hilo Website Development Company.