Omnific Design Blog What to Look for When Hiring a Digital Agency

Assessing a digital agency can be a daunting task particularly when you are starting a small business. After all, what is good or bad design and what are realist goals and objectives. Isn't it all subjective? The answer in short is No. Good digital agencies successfully communicates the clients intended message and encourages the desired response from customers and prospects. Sadly, this is not always the case for many firms. Communicating the clients intended message should be the most important task, when delivering any new task or project. Many agencies are focused on the artistic, creative process, after all this is probably what attracted them to the industry in the first place. This seems harmless enough at first but there are many dangers when business people start a working relationship with a new firm who has this kind of mindset. Most business people are more concerned about results rather than artistic flair. This thinking is often in direct conflict with the agency and can result in projects Continue Reading