nToggle: RUBICON PROJECT BUYS NTOGGLE FOR $38.5M TO CLEAN UP PROGRAMMATIC
Online advertising company Rubicon Project has acquired nToggle, which offers efficiency and transparency in programmatic advertising, for $38.5m (£29.4m) as it looks to get back on track following a less-than-impressive 12 or so months
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nToggle offers an algorithm-driven software platform that helps supply and demand partners manage the real time bid stream.
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