The Colorado-based brand is one of dozens of emerging players dealing in super-premium recreational cannabis, including flower, pre-rolls and extracts. But in forming a partnership with specialty coffee roaster Intelligentsia to collaborate on new products - the first being a cannabis-infused chocolate bar with espresso shavings, which began rolling out at dispensaries in Colorado, Nevada and California last month - the self-styled "luxury cannabis" brand is aiming to distinguish itself as a leader in boutique, artisanal edibles.