NFS Blog Better Managed Continuity and Auto-ship programs

Clarity, Transparency, Flexibility and Service. I believe these are the attributes of successful continuity and auto-ship campaigns. But those words don't sum up many of today's continuity and auto-ship programs today, nor did they 20 years ago.I was first introduced to continuity programs during the heyday of direct mail. I had the opportunity to be part of the fulfillment team designing to see many marketers with a variety of concepts of home to sell, and fulfill continuity and auto ship programs. Read MoreThe post Better Managed Continuity and Auto-ship programs appeared first on National Fulfillment Services.