"When sales and marketing teams are in sync, companies became 67% better at closing deals." [Marketo] Good news. But how should a B2B company sync sales and marketing? What about implementing these: Organizational structure change? Implement an SLA between the teams? Share revenue goals and KPIs? Establish weekly sync meetings between the teams? Co-create theThe post 67% Improvement in Closing Deals When... appeared first on Next Leap Strategy.
