Over half of our digital/online shopping is now done on smartphones, and the grand majority of that is now within apps. How did mobile apps come to dominate the shopping experience - even within brick-and-mortar stores themselves - and what does it mean for mobile commerce in the years to come?This webinar brings together experts from Appboy, Poq and Neumob to discuss the current mobile app shopping landscape, with exclusive research findings and new tools and solutions to help brands and their customers better navigate this new, app-dominated world.Cast: NeumobTags: mobile apps, mobile commerce, shopping, mobile app commerce, mobile SDKs and mobile marketing