moolya Blog Why Storytelling cannot be overlooked by Entrepreneurs?

In 2009, a journalist, Rob Walker, wanted to find out the power of storytelling so he decided to conduct a study and named it as ‘Significant object study’. He went on eBay bought 200 items with an average price of $1. He further contacted writers and asked them to be a part of the study and […] The post Why Storytelling cannot be overlooked by Entrepreneurs? appeared first on moolya.