Source: Pocket Gamer

mNectar: It ain't broke but mNectar reckons its new interactive ads are going to 'kill video ads'

With rewarded video ads currently driving strong growth in indirect monetisation for mobile devs, few are asking What's Next? But there's always Something Next... US virtualisation outfit mNectar thinks its playable ads are that thing, and it's revealed some data to back up its claim. It's not giving out any absolute figures, but it says it's seen a 30% weekly growth rate in terms of player...

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100
Wally Nguyen's photo - CEO of mNectar

CEO

Wally Nguyen

CEO Approval Rating

67/100

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