MIMA posted a video "2015 MIMA Event: May - Tactics in Twenty: Data + Tech" on VIMEO

All the acronyms! All the buzzwords! Lots of experts talk a big game when it comes to things like SEO, SEM, PPC, content strategy, marketing automation, big data and more. But what does it all mean? How do all of these data-driven, technical marketing practices fit together? And how do we plan, prioritize and execute against the most opportunistic tactics for our organization?Introducing: Tactics in Twenty. The first of two events we'll host this year where three speakers will each give you twenty minute knowledge bombs, rooted in strategy, but with the goal of arming you with nine total tangible takeaways to take back to the office. (We like a little alliteration, okay?)This month, we're focused on data-based and technical practices-and we can't imagine three more qualified experts to leave you feeling educated and armed to tackle some of the most powerful tactics in digital marketing today.Cast: MIMA and Ech03Tags: mima, Minnesota, interactive, marketing, association, Nina Hale, Nina Hale Inc., Josh Becerra, Monkey Island Inc., Christina Lefebvre and Antenna