As a SaaS brand, knowing how your product measures up against your competitors is an essential part of any marketing plan. If you're going to outperform your competitors and set yourself apart from the crowd, you need to know what they are doing first. This is where a competitive audit comes in. A well-performed audit ... Continue reading How to Conduct a Competitive Audit for SaaS CompaniesThe post How to Conduct a Competitive Audit for SaaS Companies appeared first on Mention.