Lucky Generals: Lucky Generals wins Britvic's Robinsons

Lucky Generals seems to specialise in winning medium-sized CPG accounts (theones that used to be known as fast moving consumer goods, maybe they've slowed a bit) and now it's won fruit-based drinks firm Robinsons in a pitch against The Gate, Wonderhood Studios and VCCP. Saatchi & Saatchi decided not to repitch. Munnawar Chishty, narketing director ... The post Lucky Generals wins Britvic's Robinsons first appeared on More About Advertising.