Loudr Blog A Note About Your Music, Loudr and Soundrop

Dear Artists, Arrangers, Producers, and Friends,Earlier this week you received an email about the upcoming transition from Loudr to Soundrop. I'd like to follow up to provide some background on Soundrop, as well as answer some questions you may have about how this change might affect you.Soundrop is a new platform designed by the CD Baby team. Inspired by the core distribution offerings that are important to Loudr artists, Soundrop brings new features and monetization options to your existing catalog and future releases.Here's what's staying the same:A centralized dashboard to review sales information and view royalty paymentsBuilt-in cover song licensing and ongoing publisher administration for those salesThe ability to split revenue with other contributors upon requestDelivery to iTunes, Spotify, Amazon, Google, and DeezerNo upfront distribution fees for original or pre-licensed contentYour releases will be automatically migrated to Soundrop without redelivery to stores. This means that your artist profiles, ratings, rankings, followers, and indexes will remain the same across music platforms.Important upcoming changes:A new cover song licensing model that charges a one-time fee for clearance, rather than an ongoing higher percentage deduction.Automatic disbursement options when a payment threshold is metAdditional monetization opportunities and access to more storesAnalytics and data visualizationsDiscontinuation of the Loudr direct storeSome of the new features will appear at launch; others will roll out over 2017. Please note that the last day to submit content via Loudr Alpha will be December 4th, 2016. During the Soundrop account migration process, you may experience non-submission window of up to 10 days starting December 5th. Please plan holiday releases accordingly.While the Loudr team is no longer involved in the distribution of your music to stores, we are still powering mechanical licensing and royalty administration for your cover songs. The opportunity to focus on publishing rights in a data-intensive industry has enabled us to speed up the cover song licensing process from an average of two weeks to an average of two days. As part of this work, we're also pleased to have paid out more than $1,000,000 in payments to songwriters and music publishers.As part of this work, we will be sunsetting our direct download store to focus on building additional tools for songwriters and music publishers. It was not an easy decision for us to close something that we put a lot of time and passion into over the years, but we do believe that this enables us to initiate changes and make moves that will benefit songwriters for years to come.At some point in the next few weeks, you'll receive an invite that will give you priority access to the new Soundrop platform. In the meantime, I'd like to thank you for your patience with this transition and wish you a wonderful Thanksgiving holiday.Sincerely,Chris CrawfordCEO, Co-FounderLoudr